On most days, their work happens quietly. In strategy meetings, partnership discussions, product development sessions and conversations with banks, fintech founders and merchants. Yet behind the scenes, these women are helping shape how millions of people across West Africa send, receive and manage money.
Across the region, the shift from cash-heavy systems to digital payments is transforming the way businesses operate and how individuals participate in the economy. From neighbourhood markets in Lagos to fast-growing online businesses across West Africa, digital transactions are becoming an essential part of everyday life.
Within Visa’s West Africa operations, women are playing an increasingly important role in driving this transformation. Working across partnerships, product development, strategy, marketing and ecosystem development, they are helping expand access to secure digital payments while supporting the growth of businesses and entrepreneurs across the region.
Their work aligns closely with the spirit of this year’s International Women’s Day. The United Nations theme, “Rights. Justice. Action. For All Women and Girls,” calls for meaningful steps toward gender equality, while the global campaign theme “Give to Gain” highlights the value of creating opportunities that empower others to succeed.
In many ways, the women working behind the scenes in the payments industry are already living out these ideas.
Read more: https://guardian.ng/life/events/women-at-the-forefront-of-west-africas-digital-payments-growth/
